THE FUTURE OF MOBILITY/TRANSPORTATION WILL REQUIRE A WIDER SPECTRUM OF THINKING
This entry starts with a link about attitudes folks take toward their cars and other conceptual models of transportation. This blog has touched on the ideas below before, however, sometimes repetition is helpful and timing is important.
As the Munchkins advise Dorothy when she asks where to start—Let’s start at the beginning and follow the yellow brick road or just sit in the car that will follow the road for you.
What is your car? Is it your mobile office? Is it a cargo holder for all types of things that don’t fit in your house? Is your truck your sporting goods storage space or your lawn equipment hauler? If so that is going to influence how you view certain concepts that may emerge in the new transportation marketplace.
You are not going to want to buy a subscription to a ride service if you are using your car as a home away from home while on business trips? You may not want your business partners to see that your prmary diet is McDonalds McNuggets, coffee and M&Ms. Some people have never been in a car pool or gone to work with six other people no matter what the economics of that would be.
In the self-driving world some of these notions need to be explored more fully so that the design and development of self-driving infrastructure can be carried out in an effective manner. Instead of asking people whether they trust self-driving cars maybe some other questions should be asked. Like would you consider an automated vehicle if it costs only 20 per cent of your current transportation budget? By only asking “do you trust” many pollsters are in effect asking the “have you stopped beating your wife” style of question. They are raising the stature of “trust” as the primary factor in all transportation matters.
Over thinnest few posts. Some other questions that illustrate the spectrum of future mobility options and suggest when comparisons to today are helpful and when they may not.
For now please give this a thought… did the family of 9 have the same car as the wealthy playboy in 1965? Did those two owners approach transportation the same? I’m suggesting we widen the spectrum even further and over the next week we’ll be off to see the wizard to see what answers might be out there.
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